ZEISS is one of the world’s leading manufacturers of lenses for glasses and optical instruments. For more than 160 years, Carl Zeiss’ innovative ambition has boosted the improvement of the world of optics. From far away to near; from telescopes used in space in Google Earth satellites to electronic microscopes used in research; from precision to maximum reliability; from the reliability of technology for professional cameras to the integrated camera lenses in Nokia mobile phones: Innovation has paved the way for Carl Zeiss’ history. This is clearly also true for the development of eyeglass technology, production, vision measuring devices and visual aids.